Founder/CEO - Jennifer Martin
In the ever-expanding field of Internet technology, Jennifer is a true pioneer. One of the first—and still one of the few—women to found and manage a digital marketing company, she has spent more than 25 years developing interactive software and high-performing websites that have received numerous awards as well as local, regional, and national recognition. She designed New Mexico’s first updatable snow report, the first client-updatable events calendar, and the first database of more than 200 museum institutions. In the field of multimedia, she led the development of the award-winning Curiouser and Curiouser CD-ROM for the New Mexico Museum of International Folk Art and the Virtual Tour of the New Mexico State Capitol, the first of its kind. Her website designs have been honored by the National Internet Advertising Association, Portfolios.com, the Webby Awards, and the American Advertising Federation’s Addy Awards, among others, for their creativity and functionality.
A user-interface testing and analysis expert as well as a successful CEO of many years’ standing, Jennifer has acquired broad expertise in such key aspects of web development and deployment as planning, research, engineering, and Internet marketing. From government agencies to nonprofits, private businesses, and individuals, her clients appreciate her ability to combine big-picture thinking with minute attention to detail to ensure a smoothly functioning, adaptable site. As the industry’s complexity and capabilities continue to grow exponentially, she remains ahead of the curve in all aspects of Internet technology, incorporating new media and the latest technical tools to produce marketing plans and sites that thrive in today’s changing, sometimes daunting, business landscape.
Jennifer is active in her community, serving as a board member of the New Mexico Advertising Federation for five years and donating website development and assistance to charity organizations like the New Mexico Special Olympics, United Way, Girls Inc., Albuquerque Rescue Mission, and Pomegranate Seeds, among others. She served on the Governor’s Task Force for Education and oversaw the contract to produce an Intranet for Los Alamos National Laboratory, receiving recognition for outstanding development at the Lawrence Livermore Web Conference in 2008. Her work for other government agencies includes the New Mexico Department of Tourism, the New Mexico Economic Development Department, the New Mexico Department of Children, Youth, and Families, the New Mexico State Legislature, and the New Mexico Office of the Governor. She served on the board of Theater Grottesco for five years, and in 2010 was named one of New Mexico’s Top 50 Women Entrepreneurs.
A native of Los Alamos, Jennifer enjoys New Mexico’s many opportunities for outdoor activities and is an expert equestrian, skier, snowboarder, and whitewater rafter.