Master Digital Marketer Joins the Xynergy Team

Xynergy® is proud to announce Kelsey Captolia Eaton as SEO & Social Media Strategist.

“Kelsey is one of a distinguished class of a new breed of professionals – she has a Master’s degree in internet marketing, as well as extensive experience managing email campaigns, executing brand strategy, implementing varied communications formats, and applying analytics. She’s mastered all things digital during her broad-based career as a social media strategist and SEO specialist,” says Jennifer Martin, President & CEO.

Eaton specializes in Search Engine Optimization (SEO), Pay-Per-Click (PPC) campaigns, and social media, and maintains certifications in Google AdWords and Google Analytics. She executes digital marketing assessments, leads brand archetype workshops, and stays on top of the rapidly evolving world of digital techniques with an eye to maximizing her clients’ web-based marketing and strategic branding efforts.

Before joining Xynergy, Eaton managed email campaigns, direct marketing for industry events, and data analytics for clients ranging from a green building enterprise to a prestigious small college. Eaton received a Bachelor’s degree in communications from Green Mountain College and a Master’s degree in internet marketing from Full Sail University.