Copywriting & Translation

There is nothing that can replace a strong message in its ability to make people remember you.

While many of our clients prefer to produce their own business copy, a professional copywriter and branding expert can help you produce a message that is powerful.  A message that sets you apart.  Here is an example of a project which Xynergy® developed special branding/copywriting services for:

Garson Studios

Garson Studios

Professional Translation:

Xynergy® also offers Spanish and Portuguese translation services.  We recently finished a spanish version of the SouthwestCARE.org website which can be found at southwestcare.org/espanol.  Reach a whole additional group of people and listings by having your website developed and optimized for Spanish or Portuguese.

Southwest CARE Center

Southwest CARE Center (spanish version)

When creating a profile or brand for your company, you should go through an audit/analysis process. It should entail some of the following:

Figuring out these benefits helps you land on the advantages you want to communicate in your marketing communications. It also leads to your definition of the position you want to own in the consumer's mind.

Define your brand.

Look at your business through a customer's or prospect's eyes as you define your brand. What do people say — and think — about your business? Why do they choose your business and prefer to buy from you again and again? How would they define your brand?

A well-managed brand creates a strong emotional connection, and a strong emotional connection fosters loyal customer behavior. Protect and project your brand through every representation of your business in the marketplace.