DIGITAL AGILITY BLOG

TOPIC:   Tracking, Personalization and Analytics

 

Google’s New Tool Reveals How Many Customers Your Slow Site is Losing

Google’s New Tool Reveals How Many Customers Your Slow Site is Losing
Google just updated their ‘test my site’ feature with a tool that allows you to see how many visitors you’ve lost because of slow page load time.

It’s a quick, 2 minute scan that shows you how long it takes both mobile and desktop traffic to load pages on your site.

So while industry statistics imply that most sites lose half of their visitors while waiting for a page to load, this program breaks down your site individually and gives you an estimate of traffic loss.

With a simple scan of your website you get data on:

Your site’s mobile speed: 50% of people expect a site to load in less than two…

SEO for Art Galleries – Xynergy can help you make a digital masterpiece

Art Gallery SEO 

Unfortunately, beautiful art does not always translate to beautiful performance online.  After performing several digital marketing projects for Santa Fe art galleries here in New Mexico, we know that fact all too well.  Art galleries represent some of the most intriguing, yet poorly performing websites on the internet.  So when it comes to making these sites climb the search engines ranks, what does it really take?  Xynergy is here to help. 

Small Pay per Click Campaigns

If you don’t have thousands to poor into keyword research, there is an inexpensive shortcut you can take to gather information on your own.  Running a small PPC campaign is a great way to…

Economic Development Tools for the Budget Conscious

Cities, states, and counties who want to actively recruit and welcome new businesses now have a new tool to help with what can seem like an overwhelming task.

GIS Planning is an economic development company who spent years aggregating data sets from government and proprietary sources to support their patented site selection portal called ZoomProspector.    This tool allows a webmaster with no technical experience to integrate search and browse tools for prospective businesses to not only determine if your locale is a good match, but to find the exact property that will meet their needs.

Recently City of Huntington Beach implemented the full suite of…

Analytics: If You Do Not Have Them You Are Crazy

If you spend any money at all on Internet marketing you need to have an analytics solution in place. If you are selling products directly through your website and you do not have a way to study your traffic patterns you are insane.

Garnering traffic, engagement, brand awareness, and conversions are the goals of any online marketing effort. And sure, you may know how many conversions you get on your website. You may even have an idea about how much traffic is coming to your website and how engaged your users are. What you do not know, if you are lacking…

Interesting New Geo-messaging Service for Smart Phones

There is a cool new messaging service for mobile devices out there. It’s called vibe and it is still very small but the concept is an intriguing one. It is free, anonymous, and reliant on GPS. You can send out messages to a radius of your choice, be it your apartment building, your neighborhood, or your city. With only 12,000 users Vibe is by no means a social media giant. It has gained most of those users, however, in the past few weeks. The service has gained traction with the savvy occupy Wall Street movement because it allows people to organize with…

 

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