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Blog Author Xynergy
Bandi* is our trusted pet and mascot. When she isn’t writing tips on reaching more prospects for your business; she can be found getting scratched behind the ears or catching a quick snooze between assignments. * Please note, the name Bandi also serves as a nom de plume for non-team member contributors.Enjoy reading the following articles by Xynergy:
Email Marketing: 5 things We’ve Learned
Email Marketing: 5 things We’ve Learned We have over twenty-five clients using our mass e-mail system. We created templates custom for roughly half of them. We have also written e-mail content for most of our clients at…
Website Usability and Fixed Navigation
This may sound like a foreign language to some, but our design and development departments have quite an affinity for website usability and fixed navigation – also known as sticky menus. Sticky Menus Are Quicker To…
E-Newsletters: To E-Blast or Not To E-Blast
You know all those newsletters that clog up your email's inbox? You know, the ones that always look the same, but with new content that you only care about some of the time. Have you ever…
Did you Say RE-Marketing?
Have you ever looked at cool new product online and really really really wanted it? You know, that thing that is just perfect for you, but out of your price range. You could put it…
Analytics: If You Do Not Have Them You Are Crazy
Conversions are what pay the bills. You need to know who, what, when, where, and why users are converting. Traffic, Engagement and Brand awareness are useful and beneficial but at the end of the day conversions are the only thing that makes money.
Advertising 101: The Marlboro Man
The secret to writing a timeless novel is the same secret behind advertising your small business. You have to get started. I'm not talking about putting a series of words in a specific place where people…
7 Constructive Search Engine Optimization Ways To Use Pinterest
1. Connect with relevant users. Comment on posts, cc users with @mentions, repin original content, or “like” pins when it’s not appropriate to repin. Engage with other users as you would on any other social media site.
2. Use…
3 Reasons to Create Seperate Brands and Websites
Lets say that you run a business that has several aspects to it. Perhaps you have a hotel with a separate restaurant or a casino with a spa and a golf course. You should develop…
#RG12: Twitter at the French Open
The French Open has never been a popular grand slam tournament for Americans. Most Americans learn to play tennis on the faster hard courts, and many Americans on the pro tour have trouble adjusting to…
Social Media Case Study: Jenna Marbles
After the seeing success of our last social media case study, we've decided to follow up with a second study that examines a woman who has used youtube to become a household name. Jenna Mourey (Jenna…
New Update for WebMaster Tools! Hooray!
Yesterday, Google expanded the historical search query data to 90 days. Additionally, the number of queries reported has increased, The report will now list the top 2,000 for each day of the selected date range…